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Great! I have a website!

June 17th, 2009

How often have you thought the above statement to yourself?  …Now what?

I know the first time I made my website (for my wedding, no less) I asked myself this very question. I made the site. I gave it to everyone. Let’s wait for the traffic to just roll in from friends and relatives.

Well, that didn’t happen. Not many people could remember: “Is it his name first or hers? Who loves who?” (The url was about love…awwww!)

What I neglected (maybe because I do it every day for a living) was to tell Google and the other search engines about my site. What I have on the site; how to navigate my site; where my site is actually located; and more.

Once I got the search engines in the loop about my website, I was easily in the top 10. Now, this “easily in the top 10″ business is not how it will happen for everyone. I was a very specific market. How many people really type, “Brandon Nicole Wedding”, or anything similar to that?

The moral of the story? Well, the search engines won’t ever know about you unless you tell them about yourself. It’s just like walking into a big conference. No one knows you’re there until you introduce yourself to others around, and ultimately the keynote speaker – if you’re lucky.

Web Yoda Web ,

You Offer THAT???

June 11th, 2009

I don’t know how many times I have entered a store to grab a quick item. On my way out, I notice a sign that says “Ask us about…”. I pause…and think, “wait, you offer that as a service? All you have is the little sign to show it off.”

Well, we’re guilty of the “little sign” as well.

Many of you know most of the services we offer. We offer signs, graphic design and web hosting. You know this. You are also probably familiar that CopyDog (right next door) offers all of your printing, binding and paper needs.

Here’s where I may surprise some of you…

Since I (Brandon aka “Web Yoda”)arrived here, we have been able to expand the offerings we have to web clients.

  • Are you looking for a refresh of your site? We do that!
  • Do you want to get your site found in the search engines? We do that!
  • Are you able to fix my site without moving my site files to your server? Yes, indeed. We’ve done it many times.
  • Do you need help with your online marketing? Do you even have online marketing? Get in here and let’s start getting you more money.

There’s so much that we are now able to offer. We’re excited to be able to offer you everything you need. From paper copies to signs to web development, we can offer you a one-stop shop to get your business where you want it.

So, where’s our little sign to show all this? Well, it’s in the works. We are, after all, a sign company.

A hard lesson to learn in life is that you (our customer) won’t ask us to serve your needs unless we advertise that we can meet those needs. Keep an eye out for our new Web marketing. Soon to come to you.

Call us (925-7446) or email us if we can help you in any way. We look forward to hearing from YOU!

PS Did you know we’re on Facebook? Click to become our friend there. You never know what specials you might receive. And, if you’re a Twitter kinda person, follow us there as well. The boss has been know to offer specials through these channels…(wink, wink) Add CopyDog while you’re at it, too.

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AdWords

June 10th, 2009

It seems that AdWords are becoming more popular in jargon that is tossed around between business owners. But, what exactly are AdWords? How do you pay?

AdWords is Google’s pay-per-click (PPC) marketing answer. What does this mean? Well, the ads you create in Google’s AdWords appear in relavent searches (the keywords you bid on) and the content ads you decided on (if you chose any). If your potential customer clicks on your ad, you pay a specific bid amount for that click. We better get them to do something on your website!

You want to advertise elsewhere?…diversify! Each of the “Big 3″ search engines has their own advertising section where you can user PPC on selected keywords. Think of this as AdWords, only in Yahoo! and Bing. (previously known as MSN/Live).

AdWords is a TM of Google, much like Kleenex is the TM for facial tissues.

Need help with your AdWords account? Want to setup your AdWords account? Do you want advertising elsewhere, other than Google’s AdWords?

Give us a call (925-7446) or shoot us an email and we’ll be happy to help. Where else can you get free consultation about your business plan?

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Bing! You’re there…

June 9th, 2009

Nothing like free advertising.

As some of you know, Microsoft just released their latest and greatest search engine. It’s name? Bing

Bing has a lot of promise, but it will have a hard fight on its hands. Google is known as the King of searches. Do we have room for a Queen?

Historically, MSN, Live, Bing – whatever name you use – has been the lowest of the “Big 3″ search engines. Let’s see if this can help them in their quest in the Internet world.

Take a look at Bing and let me know your thoughts. We’re going to start the optimization process with Bing for those with SEO through us.  Are you in need of any Search Engine Optimization?

Until next time!   \V/

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D3 Skis

May 28th, 2009

We have been working with D3 Skis for quite some time. We officially launched their redesigned website a few months ago. As we move along, we continue to make improvements on the site and complete updates as requested.

This site is by far our “busiest” site. Currently, we are seeing an average of over 3,000 unique hits per month. Sales are looking good too.

We started with some initial design elements from their old site and completely changed the look to a more contemporary feel for a shopping cart. We also greatly improved the back-end – The part where order processing and product updates happen.

If you get a chance, definately take a look at what they have to offer and what we can create for you if you have a need for a shopping cart of any size.

See you in the digital world…

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